Aktuelles

Digitale Assistent*innen unterstützen Firmen bei zahlreichen Aufgaben. Sie verfügen über ein gutes funktionales Verständnis für vielfältige digitale Werkzeuge, die Ihr Unternehmen in vielen Bereichen unterstützen können. Bereich Werkzeug (Beispiele) Vorteile Impact Soziale Medien Werbung über Soziale Medien (z.B. FaceBook, Instagram, Twitter) Verbessert die Kunden- und Dienstleisterbindung Kunderservice/ Marketing Direkte Kommunikation Mailshots (e.g. Mailchimp) Organisiert Massenemails und erlaubt eine detaillierte Wirkungsanalyse Kundenservice, Marketing Websites Websiteredaktion (z.B. WordPress, Web Analytics) Effizienter Verkauf und/oder Kommunikationskanäle zu Kunden Marketing, Verkauf Bildbearbeitung Bildbearbeitungs-software Erhöhte Kundenbindung...Read More

Digital SkillShift – Press Release The rapid technological improvements in the last decades have unlocked many new job possibilities. More than ever, digital skills are essential for adult workers to take advantage of these opportunities and play a key role in the evolution of the digital economy. The purpose of the Digital SkillShift project is to reskill and upskill unemployed citizens facing the challenges of the digital transformation in their professional career. This project aims to support participants to develop...Read More

The Digital SkillShift project aims to reskill citizens facing the challenges of ‘digital transformation’ to the labour market. As technology has evolved with automation, robotics and Artificial Intelligence for example, many new digital job opportunities have been unlocked. However, a European survey identified: - 74% expect that due to the use of robots and artificial intelligence, more jobs will disappear than new jobs will be created. - 72% believe robots steal peoples' jobs. Two further critical statistics from Empirica provide...Read More

Communications for the Digital Skillshift project will feature the imagery of industry in times past to engage the employers of today. The messaging will engage employers in a modern conversation, given distance by the historical images, to allow a degree of objectivity in their engagement.Read More

A Survey with Employers In the Spring a survey was delivered to Employers in the target countries (and across the EU). There was a wide spread across sectors; a majority of SMEs but a significant number of larger employers (almost one quarter were 250+, and a third were 100 employees or more). Around 60% had been operating for more than 10 years, with almost 30% in operation longer than 20 years. 90% were in urban areas. Almost 80% believe that...Read More